According to this strategy is determined by high prices of the commodity prevail in the long term this is to create the impression of high quality of the product, it requires setting the prices of high and permanent institution, requires a strategy not to reduce prices, even if there competitors entered the market and follow a policy of low price, especially in comparable goods and alternative strategy suitable in the case of availability of the following circumstances:
- The desire of the Foundation impression of the high quality of a commodity.
- The unwillingness of the institution to engage in price wars with competitors.
- The desire of the institution in the service part of the market to be its ability to pay a high price.
- Identification of the product or company producing special privileges Kalshhrh petition.
التسميات
Economic policy