Has become the packaging industry is as important as making the same goods, and to cover the importance of marketing and promotion of not less than the factors promotional governing the product itself, has been known packaging by the Academy of Sciences of Commerce as follows: Packing or packaging is the function of containment, the protection function, the transfer function, the function unloading and function business.
It is here necessary to take care of packing and packaging specifications and technical aspects of packaging and marketing the following:
1 - the nature of the item characteristics and specifications: Which should be available in the atmosphere's ability to maintain the product and protect it from damage and soiling.
2 - the wishes of the consumer buying habits has: Any product must be taught the importance of the cover to the consumer, for every consumer in the way of purchase.
3 - the way you use and handling of the cover: Must be designed in the form that leads to ease of use (open and close, for example).
4 - the appearance and shape and color of the cover: The appearance of the cover shall be attractive and beautiful eye-catching color and action reflects the present value of the product.
5 - the size of the cover and disadvantages: As well as the impact on the shape of the product and its manifestations, and thus the determination of the appropriate size of the defects is one of the main problems for the design of the cover.
6 - plugs and covers: It is associated with connective aspects of Atmospheric and packaging for some flaws that need to be Stoppers and caps.
7 - pricing policy: Must not be inconsistent with the cover and cost pricing policy pursued by the company.
التسميات
Economic policy